George’s alumnus Frank Chinegwundoh (MBBS 1984) has been busy since receiving an MBE in 2013. As well as continuing his clinical and teaching duties he has been working nationally with Public Health England on their recent campaign raising awareness of the risks of prostrate cancer amongst black men.
An alarming 1 in 4 black men in the UK will be diagnosed with prostate cancer at some point in their lives compared to 1 in 8 of all men . Although prostate cancer accounts for 12% of cancer deaths and 4% of all deaths in men in England, it accounts for 22% of cancer deaths in black men and 8% of all deaths in black men.
The targets black men from all socio-economic groups, over the age of 45. It will also target their key influencers, such as wives/partners, friends and family. The campaign is using 45 as opposed to 50 as black men have been shown to get prostate cancer three to five years earlier than other men .
The public health campaign was piloted from October 2014 in London boroughs which have a high population of the target audience and a higher incidence of prostate cancer compared to the average England incidence.
As well as advising on the project Frank himself is featured on one of the posters urging men to get tested.
Frank, who is also chairman of the charity Cancer Black care, said:
“the campaign is really important - it’s an issue I have long been passionate about and it’s been great to be involved with a public health campaign of this nature. The posters have been received really well and I have had people recognising me from them – and even more importantly getting the message about the importance of being tested”